MOJU
Back in 2020, MOJU got in touch to discuss a brand personality project for their wildly spicy functional shots.
“Functional whats…?” I asked.
A few years (and ginger-fuelled brainstorms) later, we’ve built a voice that’s defined a category.
Talk about a retainer of dreams.
(And the stats don’t lie either 😉)
⭐226% sales growth in just 3 years
⭐£25m+ retail sales
⭐11,500 stockists
⭐Grocer Gold (Soft Drinks Brand of the Year ’21)
⭐Fastest-growing UK soft drink brand ‘24
Scroll for a (snap)shot 👇
SOCIAL CONCEPTS + COPY
Memes. Mad ideas. Snappy one-liners. Whether pepping up posts or cooking up content, I’m on call to keep that feed as fresh as the shots.
PRODUCT + CAMPAIGN COMMS
From naming and pack copy to the campaign comms that kickstart it all. Round here, every SKU debuts with a BOOM.
CONTENT IDEAS + SCRIPTING
Big splash brief? Half-formed thought? Whether shaping up or starting from scratch, I’ve got a brain full of words (and weirds) to bring brand content alive.
Want to see more?
There’s not much that hasn’t been Lucyfied over on MOJU’s website.